The wide, soft sand of Belmar’s beach is a welcome site to all who enjoy the splendor of the ocean.

In 1872, when Belmar was called “Ocean Beach”, it was not yet the Victorian ocean resort that was soon to develop.

The BHS has worked to preserve the history of the beach by gathering and preserving historical records of  its use as vacation destination as well as a port for distressed sea vessels.

Visitors will enjoy a walking tour of the history of Belmar created from its rich history.   Signs describing significant events are now located throughout the Borough.  For example,  stop by the educational display on the boardwalk near 9th Avenue, which will point you to the wreck of the SS Malta, which foundered off 9th Avenue during a storm on November 24, 1885. The stern post of the ship can still be seen above the surface offshore, and the foremast of the ship is located on land nearby.

Ocean Avenue was a sandy dirt carriage path until developers built the grand seaside hotels, imported luxury buildings from a Philadelphia Centennial,  and laid the first boardwalks of wooden boards placed on the sand.  Visitors then began to arrive for the fresh salt air and daily ocean bathing – deemed to be a healthy activity. Some things never change: today’s visitors to Belmar still enjoy the sun, the sand and the sea.

The beautiful Belmar Beach – July 31, 1915 with the Belmar Fishing Pier


Bathing Beauties


Gordon’s Pavilion Swimming Pool – 1915


Gordon’s Pavilion


Ocean Avenue


Ocean Avenue Stores


Belmar Beach Front


Belmar’s beaches stretch for more than a mile, and are among the finest and most popular along New Jersey’s entire coast. Belmar strives to offer the healthiest beach environment for our residents and visitors. Our beach staff cleans and grooms the beaches every evening, and we strictly enforce restrictions that prohibit smoking on the beaches and boardwalk, except in several small designated smoking areas near the boardwalk.

For the environmentally minded, Belmar offers a natural beach, where colorful educational signs will describe the various types of plant life and birds nearby. Our boardwalk, with its recycled plastic lumber surface, is a wonderful place to walk, jog, people-watch or just relax and enjoy the Ocean views.